Since 1996. Starting Thursday evening, rare cars will begin arriving in Morro Bay for registration. Limited to the first 500 cars registered. On Friday, secure a spot on Main Street for Cruise Night at 6 p.m. as classic and other rare cars cruise past. Continue the "Show and Shine" on Saturday between 9 a.m. and 4 p.m. and talk with the car owners. The event wraps up on Sunday morning with the announcement of the prize winners. Thurs. Pre- Registration 5pm-8pm, Fri. Registration 10am- 5:30pm. Friday Night Cruise Night for Show Participants 6pm.