Since 1987. Santa Claus is coming to town! Christmas in the Park is a free holiday festival held in the center of town. Craft vendors and food booths open at 9 a.m. The hometown parade starts at 10 a.m. and includes marching bands, youth groups and floats. The event includes real snow, kids' activities, visits with Santa, and live local stage acts throughout the day until 4 p.m.