Expert Q/A

Attention Event Producers

Interviewer: Maria
Expert: Laura Waniuk, Event Marketing Liaison Town of Vail Colorado
Date: October 8, 2015
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I received some information about a great program for event producers in Vail, Colorado. I thought I might share it with you in case any of the producers who work with are interested in taking Vail up on this great offer.

Why should I think about producing an event in Vail when as a producer, I have so many other opportunities?

Vail, CO has an amazing events program. The Town of Vail itself doesn't produce the events, they utilize event producers to manage operations, marketing and promotion. This RFP process is for an opportunity to get your event funded. The RFP and application can be found at the link below.

Events are an expensive investment for a producer, especially first time events, is this program well funded?

In 2014 the event funding budget was $856,000, which was used to fund 34 events of all types and sizes.

If I am an event producer with no previous events in Vail, do I have any chance of getting funding?

The town welcomes producers who have never held events in Vail. The town and the Commission on Special Events are always looking for innovative festivals, events, concerts, etc. Please read through the RFP requirements for events in order to understand the specific requirements.

What is the deadline for filing?

October 19, 2015

For more information on the program here is the news release about the program:

If you have any questions, Linda is there to help, please email her at:

Thank you all so much and good luck to all who apply.


Maria can be reached directly at
or visit her website at

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